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Stand-Up Trainer to Stand-Out Facilitator:

How To Make The Transition

By Richard Koonce, Technical Training, January/February 1999

Senior Training Consultant Bill Schabel has the buzzcut of a marine and the easy affability of a talkshow host. But when I first met him, as he was delivering a session on interactive distance learning, he sounded more like an evangelist; talking up the potential and promise of IDL as the future of the training industry.

“This is the future of our business,” he told an attentive audience of hundreds in a cavernous meeting room. “IDL may be the biggest innovation in education since the advent of moveable type, and you have to realize that, if you want to make the transition from traditional trainer to IDL facilitator.”

Just how is IDL different from traditional training? Schabel, who works for Southern Company College in Atlanta, says that for starters, it blends components of television and entertainment, as well as learning and classroom training.

For example, unlike traditional classroom training, where the trainer is often the key focus of attention, IDL facilitators act more as hosts. They must balance the requirements of the classroom with the imperatives of television since participants–who sometimes number in the hundreds and even thousands-often see the facilitator through a TV or computer screen.

That means shifting quickly among teaching formats and offering viewers lots of learning variety. For example, an IDL facilitator might deliver a short lecture, engage remote sites in two-way dialogue, conduct an interview with a subject matter expert, and then give participants a group exercise to complete-all in 30 minutes.

In some cases, IDL facilitators also use polling technology to ask participants questions, or to survey their audience about specific issues. This puts pressure on IDL facilitators, not just as subject matter experts but also as performers.

To ease the pressure, Schabel encourages use of a “trainer-tainer” style with participants, one that mixes the use of humor (when appropriate) and an informal delivery style to help you connect with your audience.

Here are specific recommendations IDL experts offer if you want to prepare yourself to make the transition from traditional trainer to IDL facilitator.

1.   Understand the fundamental difference between traditional training and interactive distance learning. While training and IDL facilitation both require instructional experience and personal credibility, there’s a more rigorous “performance” element associated with IDL. For example, since IDL usually doesn’t let you see your audience; you must pay tremendous attention to pacing in order to keep your viewers involved. And you must ask people questions on a regular basis to gauge their level of interest and involvement in what you’re discussing.

2.  Prepare your IDL program keeping a “balanced diet” of learning components in mind. Give viewers a balanced diet of learning opportunities. Some lecture is okay (in short segments) but stress interactivity above all else. Encourage dialogue among conference sites, as well as group exercises, interviews, and other techniques to spark interaction.

3.  Be informal and conversational. You must connect with participants; both through eye contact and the body language you use. Use laughter and first person examples to illustrate your points. Be sure to smile and convey warmth to your audience.

4.  Rehearse ahead of time for your IDL presentation. Just as you would prepare for a classroom- training course, you must prepare ahead of time to present an IDL program. This means spending time on the program set, becoming familiar with any props or technology that you will use as part of delivering your program, and understanding how you will coordinate with other staff such as producers or directors who are helping to coordinate interaction with remote sites.

5.  Prepare a high powered opening to your IDL session. Either memorize the first five-minute segment of your introduction, or put it on a teleprompter so you can quickly acquaint viewers with what your program is about. If you are delivering this opening on camera, maintain almost constant eye contact with the camera. “The camera is a portal to your audience,” says Schabel. Lose contact with it and you lose contact with your participants

6.  Watch TV as a guide to how you must conduct yourself on camera. Viewers-including trainees- are picky; they expect to see you perform with polish and panache on the small screen. You don’t have to have the polish of Peter Jennings, but it doesn’t hurt to blend likability with authority. Dress properly, be upbeat and engaging, wear makeup if you’re on camera, and make sure your voice and deliver style are high-energy enough to keep your audience involved.

Richard Koonce is a speaker, a career coach, and the author of Career Power! 12 Winning Ways to Get You From Where You Are to Where You Want to Be (AMACOM, 1994).